Google March 2019 Algorithm Update Google rolled out its first official update "The Core Algorithm Update" on 12th March 2019. The core update created ripples in the Search Engine Optimization (SEO) industry as the change affected millions of websites. Causing a major upheaval in the global search results, the core algorithm made changes to [...]

What Metrics to Look for Measuring Content Quality Content quality plays a pivotal role in generating leads, increasing business, and achieving digital marketing targets. Content performance can be measured and tracked in several ways, and there are so many metrics that can mislead us to track the true value of the quality content. If [...]

Five Tools for Auditing Website Content Website content plays a critical role in generating leads, establishing brand authority, increasing Return on Investment (RoI), and gaining grounds as a trustworthy business in any industry. Content audit demands knowledge and expertise of a Search Engine Optimization (SEO) expert; however, there are multiple website content audit tools [...]

Essential SEO Ranking Factors To Keep An Eye On There are numerous factors which can cause a huge impact on your website overall SEO rankings in Search Engine Result Pages (SERPs). SEO has multiple aspects, including On-Page SEO, Off-Page SE0, Local SEO, and Technical SEO. Technical SEO is the one aspect that needs more [...]